IntroductionMakalu Media Private Limited (Makalu Television) is the first eastern region-based television channel operated from industrial hub of Biratnagar. It came into operation formally from 18th Kartik, 2067. The television is primarily concentrated on eastern region in terms of content and viewership. The Television is promoted by a group of renowned industrialists, Cable Television entrepreneurs and media professionals. Makalu Television was initially licensed for terrestrial transmission and later the license was also awarded for Cable Television medium (CATV) for three districts viz. Morang, Sunsari and Jhapa. Ministry of Information and Communications, Government of Nepal has awarded license for National level through Cable Television medium quite recently. Now, Makalu Television has become eastern region-based national television. The signal of television is now expanded to Kathmandu valley and other economically active cities across Nepal through Intranet medium. Once the second phase of expansion is completed as planned, Makalu Television will have a presence and visibility over 40 economically active districts commanding 90% plus total Cable Television viewers of Nepal.
The television has a slogan of “Localness, Development and Promotion ’’ and aims at empowering regional and local activities through deliverance of news, education, entertainment and infotainment.
Makalu Television envisions becoming a trend setting regional media vehicle in Nepal bringing local news/events and other relevant undercurrents instantly to the viewers across the country continuously advocating right to information.
To establish as a leading Cable Television based regional channel continuously propagating localness, development and promotion.
To become one of the promising regional media vehicles in Nepal for our valued clientele.